What is the purpose of a logistics network?

The purpose of a logistics network primarily focuses on optimizing the flow of goods from suppliers to customers. This involves designing efficient paths that minimize costs, reduce transit times, and ensure that products are delivered in a timely manner. By strategically planning the logistics network, companies can enhance their operational efficiency, improve customer satisfaction, and maintain a competitive edge in the market.

This choice aligns with the fundamental principles of logistics, which emphasize the importance of effective transportation and distribution routes. In contrast, while establishing relationships with local suppliers, determining marketing strategies, and forecasting demand are important business functions, they do not specifically address the broader logistical goal of optimizing movement and delivery of goods throughout the supply chain.